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Frugal living

Spending less on the things a household buys every week.

Spending less at home is mostly a handful of structural decisions, not a hundred small acts of self-denial. The small acts are where most advice lives, and they are the part least worth your attention.

Fix the recurring costs first. An hour spent on a tariff, an insurance renewal or a subscription audit is worth more than a year of remembering to switch the lights off.

The things that move the needle

worse rates than they start at. Renewal season is where the money is.

least one thing nobody uses.

the week's meals before shopping does more than any voucher.

where the electricity goes; everything else is rounding.

Food, which is the biggest controllable line

commonest waste.

decision that ends in a takeaway.

are eating.

Where frugality turns into false economy

the wrong place to save.

health. See damp and mould.

What we will not do

Tell you that you can buy your way to saving money. Almost every product marketed as a money-saving device pays for itself only in a scenario the advertiser has chosen.